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Dear Diary
August 27
  I forgot to mention my diaper purchase.  I surprised myself by purchasing diapers for Sam from Homeruns on August 24 (delivered on August 25).  The price at $12.59 for a double pack was pretty decent and I wanted the security of having them the next day.  I did not even consider purchasing diapers from DrugEmporium or elsewhere with a very likely available coupon code, and perhaps for a lower per diaper price.  On the evening of August 24, I did not feel like putting in the effort.  The effort to go to DrugEmporium.com, load some diapers in the cart, go to the checkout and enter in a coupon code for 20% off of $13.99 would not be that great for me, would it?  The effective price would have been $12.19 -- a whole $0.40 less than the Homeruns price (for the record, I investigated the price and coupon code for reporting purposes after I had received my diapers from Homeruns, however, at the time that I placed my Homeruns order I did not believe that the effective price from DrugEmporium.com, excluding shipping, would have been much less than the Homeruns price for diapers); with shipping, I do not believe that I would have saved money.  I believe it is fascinating that I did not want to shop elsewhere and that I found value in one stop shopping.  I firmly believe that many online consumers are going to behave in this same fashion and that is one reason why online grocers are going to be, eventually, plenty profitable (another reason is that the best online grocers will have the direct and trusted relationship with consumers and households); hmm, can we think of any other online firms who make one stop shopping for a number of products very easy, say for books, automobiles, toys, tools, etc.?  My hunch is that a business like this will also be extremely valuable to consumers -- oh, and I have the guts to say that it will be profitable as well.

I've received a surprising number of requests from firms requesting to participate in my First Store Visit Survivor (please note that, so far, any discussion of First Store Visit Survivor is fictional).  The early entrants are ToysRus, KBToys, No Kidding!, Costco, Target, Wal*Mart, Best Buy, CVS, Walgreens, Barnes and Noble, New England Mobile Book Fair (link is correct, read the webpage and you'll understand), Paperback Booksmith, Home Depot, Whole Foods, Star Market, Trader Joes, Rosenfeld’s Bagels, Finagle a Bagel, Brookline News & Gift Shop (it was the best link I could find), Irving's, Nini's Corner, New Balance Factory Outlet, Museum of Science, Warehouse Flowers (the best that I could find -- scroll down one you arrive at the webpage), MVP Sports, City Sports, Hallmark Gifts, Audobon Society Gift Store, Curious George Goes to Wordsworth and Tiffany.  They can't all play the game, so I'll need to come up with some way to whittle down the field.
 

Luis Castillo RBI Watch (Through August 27, 2000)

Number of Hits......Batting Average......Number of RBI......Runs Scored
......146.......................350............................10........................80

Luis went 1-4 as the Marlins  got back into their winning ways by defeating the Cincinnati Reds  7-6.  Luis leadoff the first inning by grounding out to second; he leadoff the third inning by grounding out to third.  In the fifth inning, with no one out and a man on first, he struck out looking.  Luis leadoff the seventh inning with a walk. 

The Marlins were down 6-3, entering the bottom half of the eighth inning. Lowell started off the inning with a single. De Lee followed up with another single, which advanced Lowell to second. Fox lined out to the shortstop. Smith, batting for Redmond, ripped a double to deep left which scored Lowell and advanced De Lee to third (Reds 6, Marlins 4). Millar, batting for Almanza, reached first on a throwing error by the third baseman, which also enabled De Lee to score (Reds 6, Marlins 5).  So, with one out, men on first and second and the Marlins rallying, up to the plate strides Luis Castillo.  Luis promptly smashed a single to left center field, scoring Smith from second base; Sanchez, who was put into run for Millar at first base, was thrown out while trying to advance to third base; Luis, scampered -- yeah, that's a good baseball verb -- down to second base during the throw which nailed Sanchez.  Luis helped the Marlins tie the game at 6-6 with his tenth rbi of the season.  How can I fault him for that?  (These data are obtained from ESPN.com.)

 
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  Boston, summer 2000 | Copyright Bruce Weinberg